POSHAN ABHIYAAN

Ministry: Ministry of Women and Child Development 

Launched: 8th March 2023

Goal: improve nutritional outcomes in the country in a phased manner, by adopting a synergized and result-oriented approach.
To maximize the nutritional outcomes, the Government launched ‘Saksham Anganwadi and Poshan 2.0’ (Mission Poshan 2.0), which inter-alia, subsumes POSHAN Abhiyaan, Supplementary Nutrition Programme under Anganwadi Services and Scheme for Adolescent Girls.

POSHAN Abhiyaan progress report released by NITI Aayog on December 2018 has also emphasized on including Social and Behaviour Change Communication (SBCC) at scale as one of the important components of POSHAN Abhiyaan in the fight against malnutrition.

IMP: Social & Behavioural Changes have been inculcated through conducting Community Based Events, Poshan Maah and Poshan Pakhwada in convergence with various Ministries/ Departments and other stakeholders. So far, more than 90 crore sensitisation activities have been reported by States/ UTs under community engagements programmes through 11 Poshan Maahs and Poshan Pakwadas celebrated in the months of September and March-April respectively. Additionally, more than 3.70 crore CBEs have also been organized since the launch of the Abhiyaan.

More than 10 lakh field functionaries/ Anganwadi Workers (AWWs) have been trained on key aspects of the scheme, including nutritional counselling. Regular training is being imparted to AWWs for smooth functioning.